About the role
We're looking for our next Marketing Manager; this is an outstanding opportunity for a commercially minded, results driven and proactive Marketing Manager to help grow our brand portfolio through generating qualified leads to drive new business and support sales targets in a permanent full time role. The role will take ownership of our marketing activity with a strong focus on performance channel delivery across portfolio. You'll make sure each brand keeps its own voice while the group gets the benefit of shared insight, scale and consistency. Working closely with our external SEO and website agencies, the successful candidate will oversee marketing activity, provide strategic recommendations and ensure our marketing efforts deliver measurable business results. This role calls for a confident Marketing Manager who enjoys hands-on work in a broad role. You'll set direction for the group and stay involved in day-to-day marketing activities reporting directly to the Group Managing Director.
Key responsibilities
Developing marketing strategies for each brand.
Performance marketing & lead generation
Website & conversation rate optimisation covering UX, SEO and AI
Agency and partner management.
Reporting. Analytics and optimisation of paid search campaigns esp. Google, Bing and AI
Creative and graphic design for online and traditional marketing channels
Using AI tools to improve content, performance and productivity, while protecting brand voice, accuracy and privacy.
Broader marketing initiatives and online reputation
About you
Experience managing multiple brands or business units at once.
Strong hands-on experience managing Google Ads campaigns and optimising for conversions.
Proven experience in performance marketing, digital acquisition or lead generation.
Experience managing web agencies, and holding them accountable for performance
Practical knowledge of AI marketing tools.
Confident using CMS desks (WordPress), Marketing management tools i.e. SEMrush and social media platforms.
Confident creating marketing assets using tools such as Canva or Adobe Creative Suite.
Strong visual communication skills, with an eye for design, detail and brand consistency.
Commercially minded, analytical and focused on delivering measurable outcomes.
Proactive, creative and comfortable identifying opportunities, testing ideas and working independently.
About us
The New Zealand Moving and Storage Group is privately owned and proudly 100% Kiwi, servicing customers with International, Nationwide, Local moving and storage since 1985. Our group brands include household names such as New Zealand Van Lines, The Moving Company, New Zealand Movers and Ausmove. With a team of around 400 permanent staff across our 12 NZ branches, we are the largest moving, storage relocation group in New Zealand with global alliance partners in more than 100 countries.
Benefits
Market competitive salary
Flexible working hours
Free on site parking
Discounted Southern Cross medical insurance
Tools of trade including mobile phone and Personal Develoment allowance