About the role
We are looking for a commercially savvy Brand Manager who understands that great marketing isn't just about building brand awareness—it's about driving profitability, protecting margins, and delivering a clear return on investment. While you appreciate great design and storytelling, your true strength lies in your business acumen. You are data-driven, comfortable with financials, and look at the market through a highly strategic, commercial lens.
Key responsibilities
P&L Management: Take full ownership of the brand portfolio's financial health, monitoring revenue, margins, and profitability.
Commercial Strategy: Align brand initiatives directly with business targets, ensuring campaigns optimize Customer Acquisition Cost (CAC) and maximize Customer Lifetime Value (LTV).
Budget Planning & ROI Tracking: Manage and allocate advertising and promotional budgets, utilizing data to build solid business cases for marketing spend.
Pricing & Market Positioning: Lead pricing strategies, competitor analysis, and market-size forecasting to identify growth opportunities and mitigate risks.
Cross-Functional Collaboration: Partner closely with Sales, Finance, and Operations teams to align brand goals with inventory management, supply chain realities, and revenue targets.
About you
Proven Business Acumen: A minimum of 3–5 years of brand management or account management experience where you can demonstrate measurable financial outcomes or ROI results from your strategies.
Financial Literacy: Comfort analyzing financial statements, sales forecasts, margins, and complex data spreadsheets.
Analytical Thinking: The ability to translate market insights and consumer data into actionable, profitable business moves.
Strategic Communication: A professional who can speak the language of executives and justify marketing choices with clear commercial data.