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Position Overview
As a Senior Business Development Manager, you will be responsible for managing and growing advertiser relationships with high-profile advertising partners, while also identifying and developing new business opportunities. You will work closely with a team to coordinate marketing solutions for top brands, analyze campaign performance, and create digital performance strategies to achieve revenue growth targets.

Responsibilities

  • Manage and grow relationships with existing advertiser clients and prospect new ones to expand the company’s performance network.
  • Manage multiple advertising campaigns, ensuring delivery of campaigns within budget and timelines.
  • Manage advertiser budgets and monitor risk management to ensure compliance with contracts.
  • Consult with advertisers on their marketing needs and provide solutions to their marketing and advertising goals.
  • Act as the first point of contact for clients and address their needs as required.
  • Cultivate and maintain strong relationships with advertisers by gaining deep insight into their business.
  • Keep advertisers informed of program enhancements and updates, and provide ongoing support for publishing partners, including optimization information, seasonal trends, and network highlights.
  • Control traffic quality and volume generated revenues and analyze performance to identify areas for improvement and recommend ways to increase advertiser-generated revenues.
  • Utilize company-provided tools, social media, industry trade shows, and networking events to prospect and recruit new advertising partners.
  • Set and manage monthly, quarterly, and annual goals for revenue growth, and develop an advertiser contact management strategy to manage top-tier accounts.
  • Ensure collections and invoicing reconciliation are accurate and timely, and update campaigns with payouts, creative, and contact information.
  • Implement initiatives that enhance advertiser productivity, create new growth opportunities, and increase ROI, and provide feedback and ideas for new incentives, bonuses, and contests to further increase revenue targets.