Job Title: Product Owner – Digital Co-Brand Growth & Acquisition
Location: Remote (Candidates must be local to South Florida, FL)
Travel: Occasional travel to ships required
Duration: 12+ Months Contract
Job Overview
We are seeking a strategic and data-driven Product Owner with strong experience in digital co-brand credit card acquisition and spend growth initiatives. The ideal candidate will lead digital product experiences focused on accelerating credit card acquisition, customer engagement, and spend optimization across the full customer journey — from pre-cruise planning and onboard engagement to post-cruise loyalty reinforcement.
This role requires hands-on experience driving measurable growth within co-brand credit card programs, along with strong product management, analytics, and digital optimization expertise.
Key Responsibilities
- Define and execute the product strategy, roadmap, and digital experience vision for co-brand credit card acquisition and spend optimization initiatives.
- Drive digital growth experiences aligned with portfolio KPIs, loyalty goals, and customer engagement metrics.
- Partner with Brand, CRM, Analytics, and banking partners to lead targeting, segmentation, and offer strategy initiatives.
- Manage end-to-end product lifecycle including discovery, prioritization, roadmap planning, delivery, and optimization.
- Lead experimentation initiatives using A/B testing, customer insights, behavioral economics principles, and performance analytics.
- Identify opportunities to improve acquisition funnels, onboarding journeys, customer engagement, and card spend behaviors.
- Collaborate closely with cross-functional teams including engineering, UX/UI, analytics, marketing, and loyalty teams.
- Develop OKR-driven product prioritization frameworks and track business outcomes through measurable KPIs.
- Support digital payment ecosystem enhancements and modern mobile/web product experiences.
- Analyze customer behavior and performance data to drive continuous product improvements and revenue growth.
Required Qualifications
- 5+ years of Product Management or Product Owner experience.
- Strong experience within credit cards, loyalty programs, or digital financial services.
- Proven success driving co-brand credit card acquisition and spend growth initiatives.
- Experience working with acquisition funnels, rewards structures, customer engagement strategies, and spend optimization programs.
- Strong analytical and data-driven decision-making skills.
- Experience launching and scaling mobile and web-based digital products.
- Familiarity with digital payment ecosystems and modern app technologies.
- Experience defining product vision, roadmap planning, and OKR-based prioritization.
- Strong stakeholder management and cross-functional collaboration skills.
- Excellent communication and leadership abilities.
Preferred Qualifications
- Experience with co-brand card programs and loyalty ecosystems.
- Background in customer acquisition optimization and behavioral analytics.
- Experience working with enterprise CRM and marketing platforms.
- Knowledge of customer segmentation and personalization strategies.
- Experience in hospitality, travel, cruise, or consumer loyalty industries is a plus.
Experience Level
- Mid to Senior Level
- 7–9 years of relevant experience preferred.
Raviteja Chebolu
Desk: 214-247-7117
Email: [email protected]