Key Responsibilities: Strategic Responsibilities

• Achieve monthly and annual sales revenue targets for the assigned territory.

• Guide a small team of 1–2 direct reports, coordinate daily sales activities and support completion of assigned tasks.

• Drive sales presentations, customer mapping and prospecting to build a strong opportunity pipeline.

• Support payment collections and related documentation to achieve collection and days sales outstanding (DSO) targets.

• Manage the sales funnel and maintain accurate daily sales reports.

Functional Responsibilities

• Deliver sales results for industrial electronic products in the assigned region, with a focus on OEM customers.

• Support implementation of the regional business plan and sales roadmap; help 1–2 team members build product and selling skills, and track agreed key result areas (KRAs) under the guidance of the Regional Sales Manager.

• Submit accurate, consolidated reports to the reporting manager within agreed timelines.

• Translate the regional business plan into sales activities that meet or exceed objectives in the assigned geography.

• Retain and grow existing customer relationships while acquiring new customers through cold calling, regular field visits and targeted marketing activities.

• Provide timely techno-commercial support and manage the complete sales cycle, from prospecting and quotation to negotiation and closure.

• Implement business development strategies, convert qualified opportunities and close deals in the assigned region.

• Analyze competitor products and marketing activities, and share actionable market insights with the business team.

• Collaborate with cross-functional teams to ensure smooth execution of customer commitments and business operations.

• Report to the Regional Sales Manager and carry out additional responsibilities as assigned. Essential Qualifications and Skills

• Diploma or degree in Electronics Technology, with relevant knowledge of electronic products and applications.

• Strong selling, communication and negotiation skills, with a collaborative approach to teamwork.

• Strong interpersonal skills and the ability to build and maintain customer relationships and industry contacts.

• Willingness to travel extensively within the assigned territory and across India when required.

Core Competencies

• Commercial acumen: Understand quotations, pricing and discounts, and negotiate effectively.

• Digital proficiency: Confidently use Microsoft Office, business software, enterprise resource planning (ERP) and customer relationship management (CRM) systems.

• Technical selling: Assess customer requirements and map suitable products to their technical needs and applications.

• Market awareness: Maintain knowledge of the local market, customer needs and industry trends.

Team coordination: Guide a small team, provide day-to-day support and escalate issues to the Regional Sales Manager when needed.

• A proactive, self-directed approach with the ability to work independently.

• Creative problem-solving, analytical thinking, innovation and a strong customer focus.

• Experience coordinating or mentoring a small sales team is preferred.

• Field sales experience with an Indian or multinational company selling industrial products