Drive Lead Generation, Automation & Digital Growth for Adelaide's Leading Energy & Trade Services Brand

Sharpe Trade Services & En3rgy Solutions is one of South Australia's fastest-growing trade and energy technology businesses, delivering electrical, solar, battery, heating, cooling, plumbing and energy-efficient solutions to residential and commercial customers.

We're seeking a highly skilled SEO & AI Automation Specialist who can drive organic growth, optimise data-driven marketing strategies and implement AI-powered business automation.

This is not a general marketing role.

We need a proven specialist who understands SEO, analytics, CRM platforms, automation technologies and AI tools, with a track record of delivering measurable business results.

What Makes This Role Different?

You'll have the opportunity to directly influence business growth through:

• SEO strategy and execution

• Organic lead generation

• Conversion optimisation

• Google Analytics and business intelligence

• AI-powered automation

• CRM optimisation

• Marketing performance analysis

You'll work closely with company leadership to identify growth opportunities, automate processes and improve operational efficiency across multiple business divisions.

What We Offer

Professional Development

• Access to leading AI, SEO and automation technologies

• Opportunity to work with emerging technologies and innovation

Genuine Influence

• Direct access to leadership and decision makers

• Ability to implement ideas quickly

• Ownership of major growth and automation initiatives

Work-Life Balance

• Part time 3-day work week

• Supportive and professional team environment

• Modern systems and technology stack

Key Responsibilities

SEO & Organic Growth

• Develop and implement high-performance SEO strategies

• Improve organic rankings across multiple websites

• Conduct keyword research, technical audits and competitor analysis

• Drive increases in traffic, leads and conversions

• Manage local SEO, Google Business Profiles and citation strategies

Data Analytics & Reporting

• Advanced Google Analytics and Tag Manager implementation

• Develop dashboards and reporting frameworks

• Analyse customer journeys and conversion performance

• Provide actionable business insights from data

• Track ROI and campaign performance

AI & Business Automation

• Design and deploy AI-powered workflows

• Build custom AI agents and business automation solutions

• Develop automation using Zapier and similar platforms

• Streamline internal administration and customer journeys

• Identify opportunities to leverage AI across the organisation

CRM Optimisation

• Manage and improve CRM systems

• Enhance lead nurturing processes

• Develop integrations between CRM, marketing and operational platforms

• Maintain accurate reporting and customer data workflows

Essential Requirements

• Proven SEO expertise with demonstrated results

• Advanced Google Analytics, Google Search Console and Google Tag Manager experience

• Strong technical SEO capabilities

• Advanced reporting and data analysis skills

• Experience building automations using Zapier or similar platforms

• Strong CRM management experience

• Deep understanding of AI tools, AI agents and workflow automation

• Exceptional problem-solving abilities

• Strong communication and project management skills

Desirable Experience

Trade Services Industry Experience

Applicants should have had previous experience working within industries such as:

• Electrical

• Solar

• Battery Storage

• Air Conditioning

• Plumbing

• Heating & Cooling

• Home Services

The Ideal Candidate

You are highly analytical and passionate about leveraging technology to drive measurable business outcomes.

You understand that rankings, traffic and automation only matter when they generate qualified leads, improve efficiency and increase revenue.

Most importantly, you're excited by the opportunity to help shape the future of a rapidly growing energy and trade services business.

Apply Today

If you're an experienced SEO and AI automation specialist looking for a role where your expertise will have a direct impact on growth, performance and innovation, we'd love to hear from you.

Please note: Only applicants who meet the above criteria and demonstrated technical capabilities will be contacted for a confidential discussion.