Marketing Manager
Location: Washington, Tyne & Wear
Salary: £45,000 - £65,000 (depending on experience)
Hybrid Working: 1 day per week
Travel: Occasional travel required (approximately twice per quarter)
Are you an experienced marketing professional looking for the opportunity to lead strategy, drive growth, and develop a small team? We're seeking a Marketing Manager to take ownership of all marketing activities across two established brands, generating leads, increasing market share, and delivering measurable commercial results across both B2B and B2C channels.

What You'll Be Doing

Developing and delivering marketing strategies that support business growth
Driving lead generation across trade, installer, merchant, distributor and end-user markets
Managing digital marketing activities including websites, SEO, email marketing and social media
Leading product launch campaigns and promotional activity
Promoting CPD programmes and technical specification tools to architects, specifiers and developers
Ensuring all marketing materials comply with brand guidelines and industry regulations
Analysing campaign performance, customer insights and market trends to maximise ROI
Working closely with sales, technical and leadership teams to support business objectives
Managing and developing a team of two marketing professionals

What We're Looking For

Proven success developing and delivering marketing plans and campaigns
Strong digital marketing and lead generation experience
Experience using CRM and marketing automation tools
Excellent written and verbal communication skills
Strong project management, organisation and prioritisation abilities
Analytical mindset with a focus on data-driven decision making
Previous team management or leadership experience
Creative thinking combined with commercial awareness

Working Hours

Monday to Thursday: 8:30am - 5:00pm
Friday: 8:30am - 1:30pm
Hybrid working available one day per week (excluding Mondays)

Benefits

25 days annual leave
Additional holiday entitlement based on length of service
Pension scheme with employer contributions
Laptop and mobile phone provided
All business travel expenses covered
Regular social events and an inclusive working environment
Opportunity to shape the future direction of two growing brands