Designation –Assistant Product Manager/ Product Manager– Emerging Market - SADC

Department: Emerging Market

Reports To: Assistant General Manager – EM - SADC

1. Job Purpose

To support the development and execution of brand strategies and marketing initiatives for pharmaceutical products in SADC, developing promotional materials, supporting product launches, and coordinating with internal teams to achieve brand growth objectives.

2. Key Responsibilities

Brand Support & Marketing Execution

·         Assist in the development and implementation of brand plans for assigned products in international markets.

·         Support execution of marketing campaigns, promotional activities, and product launches.

·         Ensure timely availability of marketing inputs to the teams.

Promotional Material Development & Delivery

·         Coordination with GMT for development of scientific promotional materials including: Visual aids, LBLs, posters

·         Coordination with medical team for scientific training slides

·         Coordination with purchase team & vendor for procurement of brand reminder gifts

·         Coordination with logistics team for delivery of the material to the country

Market Research & Competitive Intelligence

·         Collect and analyse EXIM data, competitor activity, pricing trends liaising with in-country team.

·         Analyse and create reports for sales trend and brand performance.

·         Prepare market intelligence reports for management review.

Product Launch Coordination

Support new product launches by coordinating with:

·         Regulatory team

·         Supply chain

·         International business teams

·         Prepare launch kits, training modules, and promotional campaigns.

Cross-functional Coordination

·         Work closely with GMT, Regulatory Affairs, Supply Chain, for smooth execution of marketing initiatives.

3. Qualifications

Education

Bachelor’s degree in Pharmacy / Life Sciences / Biotechnology

MBA in Marketing / Pharmaceutical Management (preferred)

Experience

·         4-5 years of experience in pharmaceutical product management or marketing in Oncology Therapy

·         Exposure to international markets preferred

4. Key Skills & Competencies

Marketing Skills

·         Brand management fundamentals

·         Market research and analysis

·         Promotional campaign execution

Scientific Skills

·         Understanding of clinical data and therapeutic areas

Analytical Skills

·         Sales analysis and market data interpretation

·         Communication Skills

·         Presentation and training skills

·         Effective cross-functional coordination

5. Travel Requirement

International travel- Field work with local team, distributor meetings, and attending conferences