Thode Knife & Saw partners with customers to win through superior cutting performance. Our products and services help unlock wood’s potential for a better tomorrow. As we refresh our brand and digital presence, we are seeking an experienced, hands-on Marketing Lead to turn our technical expertise into clear customer value.

A website rebuild is already underway and our parallel brand-refresh project is creating the identity, imagery and video foundations. You will build on this work, complete the website launch and progressively roll out the brand across the Group.

You will own marketing channels and personally deliver content, WordPress updates, collateral, design, video edits, social publishing and email campaigns. Use analytics to improve enquiries and conversion across paid, owned and earned channels. Lead our industry-event presence with sales, creating engaging booths and branded materials within budget.

You will build Thode’s profile, brand recognition and perceived value across New Zealand, Australia and Canada, and support our growth into the USA. The role offers an international remit, with the potential to support further markets as the business develops.

You will report to the CEO, with external marketing advice and selective specialist support. We want someone who can plan intelligently and deliver most routine work themselves. You will need strong writing, sound digital skills, practical design/content capability and evidence of work you personally created and results you helped achieve.

B2B manufacturing, engineering, machinery or technical-services experience is valuable. Curiosity, commercial judgement and comfort working with technical teams and customers are essential. Around five or more years’ meaningful experience is a useful guide; demonstrated capability matters most.

The role offers 24–30 hours per week with a flexible pattern by agreement, preferably based at our Rotorua head office. Regular time with our people, factories and customers is part of the role.

Apply with your CV, a brief cover note and two or three work examples showing your own contribution. Include content or writing and a visual, website or campaign example.