Description
Enclustra is an innovative, dynamic and growing company with headquarters in Zurich, Switzerland, and offices worldwide. We develop a product portfolio of FPGA-based electronic modules and FPGA-optimized IP solutions for industrial customers and research organizations. In parallel, we provide leading engineering services in FPGA system design, and in development of high-speed hardware, FPGA firmware and embedded software.
To strengthen our dynamic team in Singapore, we are looking for a new:
Global Head of Marketing
Enclustra is an innovative, dynamic and growing company with headquarters in Zurich, Switzerland, and offices worldwide. We develop a product portfolio of FPGA-based electronic modules and FPGA-optimized IP solutions for industrial customers and research organizations. In parallel, we provide leading engineering services in FPGA system design, and in development of high-speed hardware, FPGA firmware and embedded software.
To strengthen our dynamic team in Singapore, we are looking for a new:
Global Head of Marketing
Requirements
- Education: Degree in Marketing, Business Administration, Engineering or a related field. A combination of technical education and marketing experience would be an advantage
- Marketing Leadership: Several years of experience in B2B technology marketing, including leading a marketing function or team and developing and implementing global marketing strategies.
- Technical Marketing: Demonstrated experience in technical marketing within a complex technology environment, with the ability to understand technical products and translate their capabilities into clear, differentiated customer value propositions.
- Product Marketing: Strong experience in product marketing, including product positioning, value propositions, competitive differentiation, market segmentation, go-to-market planning and product launches.
- Relevant Industry Experience: Background in the semiconductor, FPGA, embedded computing, electronics, industrial technology or a comparable high-technology B2B environment. Experience with FPGA, SoC or embedded systems would be a strong advantage.
- Technical Communication: Proven ability to develop and communicate complex technical concepts to different audiences, including engineers, technical decision-makers, purchasing stakeholders and business leaders.
- Commercial Mindset: Strong understanding of B2B sales processes and customer acquisition, with experience translating marketing activities into qualified leads, sales opportunities and measurable business results.
- Digital Marketing and Demand Generation: Experience with digital marketing, content strategy, lead generation, marketing automation, CRM-based marketing and performance measurement.
- Strategic and Analytical Thinking: Ability to combine market insights, customer feedback, competitive intelligence and performance data to define priorities and make informed marketing decisions.
- Leadership and Collaboration: Strong leadership, communication and stakeholder management skills, with the ability to build effective relationships across international and cross-functional teams.
- Hands-on Execution: A pragmatic, proactive approach, combining strategic thinking with the willingness and ability to contribute directly to content development, campaigns, product launches and other marketing activities.
- International Experience: Experience working in a global B2B environment and coordinating marketing activities across regions. Experience working with teams and customers across Asia, Europe and North America would be an advantage.
- Languages: Excellent written and spoken English.