## Summary
Optiminastic Media, a technology-focused marketing and advertising agency with eight years of experience, seeks a Social Media Intern to join its dynamic team. The company integrates strategy, creativity, data, automation, and artificial intelligence to deliver scalable and measurable marketing solutions. This role offers a unique opportunity for an enthusiastic individual to gain practical experience in content creation, brand collaboration, and production shoots while learning the mechanics of digital engagement beyond passive consumption.
## Responsibilities
* Develop, strategize, and publish compelling social media posts across various platforms.
* Conduct research on emerging trends, viral formats, trending audio, and platform algorithm changes.
* Contribute to brainstorming sessions for content concepts, scriptwriting, and campaign development.
* Take part in on-site content production and feature in video recordings as needed.
* Support photography efforts and manage fundamental video production tasks.
* Foster community interaction by responding to comments, direct messages, and engaging in online discussions.
* Collaborate with creative designers, video editors, and marketing staff to ensure timely delivery of assets.
* Track social media performance metrics to pinpoint areas for enhancing audience engagement.
## Requirements
* Currently enrolled in a Bachelor's degree program within Mass Media, Journalism, Advertising, Public Relations, Marketing, Media Studies, or a comparable discipline.
* Demonstrated enthusiasm for social media dynamics, digital culture, and the content creation process.
* Proficiency in both English and Hindi for written and verbal communication.
* Solid grasp of Instagram features, Reels, viral trends, and the underlying social media algorithms.
* Willingness to appear on camera or manage behind-the-scenes video production.
* Foundational knowledge of photography and the ability to operate cameras, lighting, and production equipment.
* Active personal presence on social media platforms with an understanding of engagement drivers.
* Background involvement in college organizations, committees, leadership groups, or event management.